OnePlus Set to Launch Its ‘Affordable’ Phone First in India, Europe in July: OnePlus confirmed its new budget-smartphone, placing all rumours and speculations at relaxation and mentioned that it’s engaged on a “new, extra reasonably priced smartphone product line” that can launch first in India and Europe. OnePlus Co-founder and CEO Pete Lau revealed the brand new growth by means of a discussion board publish on the OnePlus Group web site. An Instagram account has additionally been created by the corporate carrying a username “OnePlusLiteZThing” that confirms the July launch date. Lau did not point out any particulars in regards to the launch of the primary smartphone within the new vary. Nonetheless, if we take a look at the hearsay mill and contemplate the newly created Instagram account, it’ll seemingly be the OnePlus Z.

OnePlus Set to Launch Its ‘Affordable’ Phone First in India, Europe in July

“As we have now all the time completed once we strive one thing new, we’re going to begin comparatively small with this new product line by first introducing it in Europe and India,” Lau said within the discussion board publish. “However don’t be concerned, we’re additionally trying to carry extra reasonably priced smartphones to North America within the close to future as properly.”

OnePlus may have a brand new product crew led by Paul Yu, who presently heads its Cell Growth Division. This new crew may have workers from everywhere in the world, the manager mentioned.

July launch confirmed
To create some hype earlier than the official launch of the brand new smartphone line, OnePlus began an Instagram account that’s presently personal however has 4 posts. The newest publish on the Instagram account exhibits Morse code that interprets to the textual content “July”. This means that the primary smartphone beneath the brand new line will debut in July.

OnePlus Z aka OnePlus Nord launch particulars confirmed by way of Morse code on Instagram

There are rumours that suggest July 10 as the launch date for the brand new smartphone that’s rumoured because the OnePlus Z, aka OnePlus Nord. Nonetheless, it’s secure to take that hearsay with a pinch of salt till the corporate makes a affirmation from its finish.

New transfer to draw new viewers?
That is notably not the primary time when OnePlus is making an attempt to carry one thing reasonably priced to the market. It tried and failed earlier with the OnePlus X that was launched in November 2015 as a finances mannequin by the corporate.

However, the brand new transfer is more likely to be useful in attracting prospects who have been avoiding OnePlus telephones these days — on account of premium pricing. The corporate did begin its journey in 2014 as a “flagship killer” maker, in spite of everything.


Is OnePlus eight Professional the proper premium cellphone for India? We mentioned this on Orbital, our weekly expertise podcast, which you’ll be able to subscribe to by way of Apple Podcasts or RSS, download the episode, or simply hit the play button under.

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